...the company takes us to local processing facilities where workers split the shells with precision water technology, slicing the meat out cleanly, minimizing waste and using scant amounts of energy. The meat is put on ice, boxed and shipped to local markets where it will be eaten the following morning. The process is efficient, clean and mindful of the environment.
The company, Zhangzidao Group, has an impressible array of certifications, as evidenced on it's website, but none from the Marine Stewardship Council. The report from Nick Conger on the WWF website says that the company soon hopes to change that. Zhangzidao Group hasn't limited itself merely to more environmentally conscious business practices:
It’s a full service operation, covering hatching, farming, processing and trading of shellfish. As the largest seafood company listed on Shenzhen Stock Exchange, it’s so embedded into the island community that the 15,000 residents are shareholders; 30% of their collective income comes from seafood production.
The company has the seal of approval from the WWF. China Head of Marketing, Li Nan said
“Scallops are of high conservation significance for this region,” says Li Nan, WWF’s head of Market Transformation in China. “Sustainable production can contribute to the conservation of the Yellow Sea, and to the wellbeing of local people and local business. Our collective efforts – NGOs, government, companies and certification bodies – can make a real difference.”
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